Jun 16, 2024  
2012-2013 Academic Catalog 
    
2012-2013 Academic Catalog [Published Catalog]

Courses


 
  
  • MENG 580 - Independent Study in Engineering


    Description
    Independent study in various problem areas of engineering may be assigned to individual students or to groups. Readings assigned and frequent consultations held.
    Notes
    (Students may sign for up to 3 credits towards fulfilling M. Sc. requirements).

    (3 cr.)
  
  • MENG 592 - Advanced Topics in Engineering


    Description
    Topics to be chosen every year according to specific interests.
    Prerequisites
    Prerequisite: consent of instructor.
    Repeatable
    May be taken for credit more than once if content changes.
    (3 cr.)
  
  • MENG 593 - Capstone Project


    Description
    Students are required to attend the library and writing modules of ENGR 590 and to undertake an engineering project approved by the chair of the supervisory committee, which consists of the student advisor and two additional faculty members. A final report is submitted and orally defended in the presence of the supervisory committee.
    (3 cr.)
  
  • MENG 599 - Research Guidance Thesis


    Description
    Consultation on problems related to student thesis.
    Repeatable
    Must be taken twice for credit.
    (3 cr.)
  
  • MENG 615 - Continuum Mechanics


    Description
    Mechanics of deformable bodies, finite deformation and strain measures, kinematics of continua and global and local balance laws. Thermodynamics of continua, first and second laws. Introduction to constitutive theory for elastic solids, viscous fluids and memory dependent materials. Examples of exact solutions for linear and hyper elastic solids and Stokesian fluids.
     
    Prerequisites
     
    When Offered
    Offered in fall.
    (3 cr.)
  
  • MENG 620 - Nonlinear and Adaptive Control


    Description
    Introduction to the analysis and design of nonlinear control systems. Linearization of nonlinear systems. Phase-plane analysis, Lyapunov stability analysis. Design of stabilizing controllers. Properties of adaptive systems, Adaptive control and real-time parameter estimation, Deterministic self-tuning regulators, model reference control, Adaptive observers, model reference adaptive control, gain scheduling controller modeling. Stability of adaptive control systems.
     
    Prerequisites
    Consent of instructor.
    Cross-listed
    Same as RCSS 533.
    (3 cr.)
  
  • MENG 660 - Sustainability of Thermal Systems


    Description
    Energy systems; energy demand; energy audit; sustainable development; energy efficiency; energy management.
     
    (3 cr.)
  
  • MENG 670 - Advanced Transport Phenomena


    Description
    Mass, momentum, and energy transport; kinetic theory of transport properties; analytical and approximate solutions to the equations of change; boundary layer theory; turbulence; simultaneous heat and mass transfer; over-all balances.
     
    Prerequisites
      ,   and CFD course covering numerical solutions of flow equations.
    (3 cr.)
  
  • MENG 681 - Stochastic Simulation


    Description
    Continuous and discrete event Simulation models, random number generation, relevant probability distributions, replications, transient and steady-state conditions, design of simulation experiments, statistical analysis of results, data and file management, stochastic queues, simulation languages.
     
    Prerequisites
    Graduate level knowledge of probability, statistics and stochastic processes.
    (3 cr.)
  
  • MENG 699 - Research Guidance Dissertation


    Description
    Consultation on problems related to student thesis. To be taken 11 times for credit.
     
    (3 cr.)
  
  • MEST 400 - Individual Study and Selected Readings


    Description
    Guided reading, research, and discussion based on a subject of mutual interest to a student and faculty member.
    Prerequisites
    Prerequisite: Consent of instructor and department on the basis of a well-defined proposal.
    (1-3 cr.)
  
  • MEST 430 - Special Topics in Middle East Studies


    Description
    Selected topics to be investigated under the guidance of a faculty member, may be offered as a seminar.
    Repeatable
    May be repeated for credit if content changes.
    (3 cr.)
  
  • MEST 505 - Palestinian Refugee Issues


    Description
    This inter-disciplinary course will be an opportunity for students to engage directly with the major practical and theoretical issues connected with Palestinian refugees, critically assessing the historical, political, legal and ideological forces that have shaped their turbulent circumstances.
    Cross-listed
    Same as MRS 505.
    (3 cr.)
  
  • MEST 569 - A Critical Introduction to Middle East Studies


    Description
    Required for all MA students in Middle East Studies. Introduces major debates in several disciplines of Middle East area studies: the history and politics of Orientalism; modernization theory; area studies as a field of knowledge; gender as a category of analysis; economic and political development; international relations and US Middle East policy; contending understandings of Islamism.
    When Offered
    Offered in fall.
    (3 cr.)
  
  • MEST 570 - Interdisciplinary Seminar in Middle East Studies


    Description
    Required for all MA students in Middle East Studies. Reading, discussion and intensive writing about cutting edge scholarly literature on: the nature of modernity, colonialism and social science, gender and colonialism, nationalism, the nature of “national economies”, the politics of realist literature, economic development, the character of autocracy and political liberalization.
    Prerequisites
    Prerequisite: completion of 24 credit hours toward the degree or consent of program director.
    When Offered
    Offered in spring.
    (3 cr.)
  
  • MEST 580 - Selected Topics


    Description
    Problems discussed may vary depending on instructor and students needs. Course is offered only if participating departments do not offer an equivalent course. Focus will be announced prior to registration.
    When Offered
    Offered only occasionally.
    (3 cr.)
  
  • MEST 582 - Independent Study and Readings


    Description
    Guided individual readings and/or research on a subject of mutual interest to the student and faculty member.
    Prerequisites
    Pre-requisites:  completion of one semester and Program approval required. 
    When Offered
    Offered in fall and spring.
    (3 cr.)
  
  • MEST 588 - Comprehensives


    Description
    Individual consultation for students preparing for the comprehensive examination.
    When Offered
    Offered in fall and spring.
    (no cr.)
  
  • MEST 598 - Research Methods


    Description
    A seminar designed to help students formulate and execute an MA thesis proposal.
    (3 cr.)
  
  • MEST 599 - Thesis


    When Offered
    Offered in fall and spring.
    (no cr.)
  
  • MGMT 300 - Business Environment and Ethics


    Description
    Perspectives on the business environment and the ethical issues facing business. Organizational responses to environmental and ethical issues. Social responsibility of business firms.
    Prerequisites
    Any course in Business.
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MGMT 307 - Management Fundamentals


    Description
    Aims at acquainting the student with the basic management functions and processes with a focus on planning, organizing, leading and controlling. Stresses how communication, motivation, and teamwork affect the organization, how organizations are managed, and how managers apply their skills and knowledge to meet the organizational objectives. Emphasis on the environmental constraints imposed on the Egyptian manager and applying principles of management in Egyptian enterprises.
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MGMT 311 - Business Law (Commercial & Fiscal)


    Description
    The nature, formation, and application of the law. Topics include: law and the Egyptian business environment, contracts, agency, forms of business organization, fiscal policy, taxation, commercial transaction, and governmental regulation of business.
    Prerequisites
     
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MGMT 404 - Human Resources Management


    Description
    Presents the role of human resources in modern organizations. This includes topics such as human resource strategies, job analysis, manpower planning, recruitment and selection, interviewing techniques, training and development, performance appraisal, establishing pay plans incentives and new issues in the area of human resources management.
    Prerequisites
     
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MGMT 427 - Organization Development


    Description
    Inter-group dynamics, organizations as systems, process of organizational development, intervention strategies, organizational diagnosis, team building, structural intervention, behavioral change, resistance to change, and implementation strategies.
    Prerequisites
     
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MGMT 470 - Special Topics in Management


    Description
    Considers selected topics of current relevance in management.
    Prerequisites
    Prerequisite: Consent of Instructor.
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MGMT 475 - Independent Study in Management


    Description
    Guided readings, research, and discussions on specific selected topic in Management.
    Prerequisites
    Prerequisites: Senior standing and consent of MGMT unit head and chair.
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (1-3 cr.)
  
  • MGMT 480 - Business Planning and Strategy


    Description
    A capstone course, which integrates all business functions. Emphasis is on developing business strategies, discussing different levels of strategies, and developing a business plan for organizations.
    Prerequisites
    Prerequisite: Graduating Senior.
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MGMT 501 - Business Communication


    Description
    It explores the strategies and techniques of one of the most crucial skills needed for success in business. The course introduces students to theories of communication and how to translate theories into complete strategies for communicating with diverse audiences. The course focuses on written communications including memoranda, letters, executive summaries, and business and research reports. The course also focuses on oral communications including listening, presentation skills, interviewing, conducting meetings, and interpersonal communication. Course content also includes negotiation, intercultural communication, and the importance of communication in team building.
    When Offered
    Offered in fall and spring.
    (3 cr.)
  
  • MGMT 502 - Managing in a Dynamic Environment


    Description
    Managing in today’s ever-changing dynamic environment is a challenge. To ensure competitiveness and sustainability, managers would acquire new skills and knowledge. This course covers topics such as management fundamentals, managing the local and global environment, emotional intelligence, organizational learning, ethical considerations, and value pluralism in management.
     
    When Offered
    Offered in fall and spring.
    (3 cr.)
  
  • MGMT 503 - Leading Change in Organizations


    Description
    Change in business is pervasive. It could come about as a result of the dynamics in the external environment of the company or as a result of the growth and transition from a small entrepreneurial firm to an organization with enlarged scale and scope. Managers need to be able to initiate, sustain and successfully lead the process of change in their organizations. Innovation and creativity are key enabling factors in this process. Processes of introducing change in business organizations, techniques and tools of introducing change for the purpose of increasing efficiency and effectiveness and enhancing value creation, as well as change strategies to meet environmental threats are some of the topics that are explored in this course.
     
    Prerequisites
    Consent of instructor.
    When Offered
    Offered in fall.
    (3 cr.)
  
  • MGMT 504 - Human Capital Strategy


    Description
    This course focuses on advanced study of dynamics of personality, primary group, organization and culture, the nature of conflict and motivation, interpersonal and group behavior, and critical analysis of behavior literature and its application to the field of management.
     
    When Offered
    Offered in spring.
    (3 cr.)
  
  • MGMT 505 - Organizational Design


    Description
    The course covers topics like strategy and structure, vertical and horizontal integration, structural options, process of organizational design, the concept of fit, designing jobs and organizational units and control elements in the design of organizations.
    Prerequisites
       or equivalent.
    When Offered
    Offered occasionally.
    (3 cr.)
  
  • MGMT 506 - Management of International Business Organizations


    Description
    In this course, attention is given to principles, practices, and problems of managing international business activities, entry decision, supply strategy, ownership and control, labor and legal issues, and the financial and management implications of conducting business in foreign countries. The course covers topics such as world politics and how they come to bear on international business decisions, cultural differences and communication, trade regimes and institutions and global technological trends and diffusion.
     
    When Offered
    Offered occasionally.
    (3 cr.)
  
  • MGMT 507 - Global Business Strategy


    Description
    This course brings the tools and information gained in prior courses in international business to bear on managerial problems in various international and Middle Eastern environments. The course makes extensive use of cases which covers different types of global business strategies.
    Prerequisites
       or consent of instructor.
    When Offered
    Offered occasionally.
    (3 cr.)
  
  • MGMT 508 - Strategic Management


    Description
    This is the capstone course for the MBA program. The course covers alternative models of strategy development and the process of formulating, implementing, and evaluating business strategies. Reaction of business firms to environmental changes, and threats are emphasized


     

     

     
    Prerequisites
    Consent of instructor.
    When Offered
    Offered in fall and spring.
    Notes
    This is the capstone course for the MBA program.

    (3 cr.)

  
  • MGMT 509 - Leadership


    Description
    This course reviews the procedures, styles and methods of leadership in both theory and practice. Students will review the personal, relationship and organizational side of leadership as well as the leader as a social architect. At the completion of this course students will develop and acquire the necessary skills to become effective leaders through examples of real world leadership.
    Prerequisites
     
    When Offered
    Offered occasionally.
    (3 cr.)
  
  • MGMT 510 - Entrepreneurship and Innovation


    Description
    Innovation lies at the heart of economic growth in the modern world. Entrepreneurs with the ability and resourcefulness to establish their own business are critical to the process of innovation. Innovation is not just about starting a new business but it is also about creating and developing Innovative ways of management. Whether you are thinking of starting a new venture or developing innovative mechanisms of management in a large organization, you will need to understand Entrepreneurship and Innovation.
    This course takes students through the various aspects of starting, managing, and growing a business. Whether you want to start a new venture, a new project, or develop an innovative way of management. You will need to write a business plan? This course will teach you how to write a business plan, its benefits and how does it differ from a feasibility study.
    Opportunity identification, clear business and market definition, segmentation, and entry, building a team and creating a suitable organizational form, avoiding common pitfalls, and various strategies for starting or growing a business , are among the numerous facets of entrepreneurship covered in the course.
    Methods employed include individual and group case analysis, writing a business plan, interviews with, and talks by, entrepreneurs, and profiling of successes and failures.
    Cross-listed
    Same as EENG 573.
    (3 cr.)
  
  • MGMT 511 - Strategic Management of Innovation


    Description
    Innovation is regarded as a critical source of competitive advantage in an increasingly changing environment. Innovation is production or adoption, assimilation, and exploitation of a value-added novelty in economic and social spheres; renewal and enlargement of products, services, and markets; development of new methods of production; and establishment of new management systems. This course will study the theory and practice of innovation as a process and an outcome based on a comprehensive model of innovation which consists of three determinants: innovation leadership, managerial levers and business processes. The course will examine the impact of accelerating innovation on cost, product quality and marketability; organizational changes required to couple R&D with marketing and commercialization; and the managerial skills and professional expertise needed to develop a sustainable innovation practice within an organization.

     
    Cross-listed
    Same as EENG 511.
    (3 cr.)
  
  • MGMT 517 - Technology and Innovation Management


    Description
    This is a case based course drawing on best practices in industry and the most up to date and important general management technology and innovation management academic material. Students should be prepared to discuss major technology issues covered in the readings each class. This course is designed to develop strong technology management skills to help managers make good decisions in regard to technology strategy and implementation of technology within their firms. This course is designed to develop general managers with strong abilities to lead in various technological environments and manage the innovation process and projects across and within their own function effectively.
    Prerequisites
    Prerequisite: Core requirements met and consent of instructor.
    Cross-listed
    Same as MOIS 517.
    (3 cr.)
  
  • MGMT 570 - Selected Topics in Management


    Description
    It considers selected topics of current relevance in Management.
    Prerequisites
    Prerequisites: consent of the instructor.
    When Offered
    Offered occasionally.
    (3 cr.)
  
  • MGMT 575 - Independent Study in Management


    Description
    Guided readings, research, and discussions on specific selected topic in Management.
    Prerequisites
    Prerequisite: Consent of MGMT unit head and chair.
    When Offered
    Offered occasionally.
    (1-3 cr.)
  
  • MKTG 302 - Principles of Marketing


    Description
    The nature and scope of marketing. Marketing systems and the marketing environment, definition of a market, market segmentation, and buyer behavior. The marketing mix: product, place, price, and promotion. Marketing research and marketing information systems. The application of these topics to the Egyptian environment constitutes an important part of the study. Some of the class discussions and projects will incorporate entrepreneurial issues in Marketing.
     
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 405 - Marketing Research


    Description
    The nature and scope of marketing research. The scientific method and its application in the field of marketing, research design, basic methods of collecting data, marketing research procedures, applications of marketing research.
    Prerequisites
      and  
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 408 - Marketing Communications Management


    Description
    An introduction to marketing communications, covering advertising, sales promotion, personal selling and public relations. The design, management and integration of an organization’s marketing communications strategy.
    Prerequisites
     
    When Offered
    Offered fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 410 - Consumer-Buyer Behavior


    Description
    Buyer behavior relevant to marketing decisions. Theoretical and practical implications of individual behavioral variables such as motivation, learning, perception, personality and attitudes, and group influences. Buyer behavior analyzed in terms of decision-making processes and models of individual and aggregate behavior. Special attention given to consumer behavior in the Middle East.
    Prerequisites
     
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 411 - Professional Selling


    Description
    Professional selling skills, analyzing advantages and challenges of a sales career, and most desired characteristics of successful sales people. The course explains the buying process, buying systems, and procedures and how the making of each customer type has an impact on the sales process. The course walks students through all the steps of the selling and post sale activities.
    Prerequisites
     
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 412 - International Marketing


    Description
    The marketing problems and opportunities of the exporter, licenser, or manufacturer in a foreign country. Topics include factors in assessing world marketing opportunities and the international marketing mix.
    Prerequisites
     
    Cross-listed
    Same as INTB 412
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 414 - Services Marketing


    Description
    An elective marketing course for undergraduate students seeking greater understanding of devising and delivering services to world-class standards. The course deals with identifying service quality from the customer’s perspective, designing effective service products, designing effective service delivery systems, and implementing service quality control features suitable to the Egyptian environment.
    Prerequisites
     
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 416 - E-Marketing


    Description
    Principles, best practices, and hands-on applications of E-Marketing. The course is designed to hone skills in E-Marketing, including developing a comprehensive E-Marketing plan and creating an interactive website.
    Prerequisites
     
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 418 - Principles of Public Relations


    Description
    An overview of the public relations profession in the Middle East. Public-relations principles and techniques, current public relations problems, possible solutions.
    Prerequisites
     
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 420 - Advanced Marketing Research


    Description
    This course is designed to strengthen students’ abilities to perform marketing research at a level superior to that of most marketing graduates worldwide. The topics offered will be chosen with particular emphasis on their value to Egyptian and regional organizations. Such topics include the qualitative techniques-focus groups, long interviews, and participant observation; and advanced widely-accepted quantitative statistical techniques for marketing decision making.
    Prerequisites
     
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 470 - Special topics in Marketing


    Description
    Considers selected topics of current relevance in marketing.
    Prerequisites
    Prerequisite: Consent of Instructor.
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 475 - Independent Study in Marketing


    Description
    Guided readings, research, and discussions on specific selected topic in Marketing.
    Prerequisites
    Prerequisites: Senior standing and consent of MKTG unit head and chair.
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (1-3 cr.)
  
  • MKTG 480 - Marketing Strategy


    Description
    An integrative capstone course for students seeking a marketing specialization. Provides a transitional experience between the marketing concepts and techniques introduced in prior courses and the practice of marketing in real-world business situations. Students learn to integrate the various elements of marketing and the other functional areas of business and develop critical decision-making abilities in strategic marketing in the context of a rapidly changing marketplace.
    Prerequisites
      ,     and Senior standing.
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MKTG 520 - Marketing Management


    Description
    Highlights the role of marketing as a process for creating value and managing customer relationships. The course addresses the marketing challenge of designing and implementing the best combination of marketing variables to carry out a firm’s strategy in its target markets. Further, this course seeks to develop the student’s skills in applying the analytic perspectives and concepts of marketing to such decisions as: segmentation, targeting, positioning, branding, pricing, distribution and promotion. The goal is to understand how the firm can benefit by creating and delivering value to its customers and stakeholders. The new role of marketing is emphasized including: stakeholder marketing, internal marketing, social marketing, customer relationship management and other recent trends in the market. This course takes an analytical approach to the study of marketing problems of for-profit and not-for-profit organizations.


     
    When Offered
    Offered in fall and spring.
    (3 cr.)

  
  • MKTG 521 - Marketing Research Methods


    Description
    This course highlights the importance of using a variety of marketing research methods in making marketing decisions. This course is designed to offer an understanding of the market research process through coverage of the steps comprising the process from defining the research problem, to developing an approach, to formulating a research design, to data collection, analysis, and conclusions. The course takes on an applied orientation in covering the research process. The course examines the proper use of statistical applications, with an emphasis on the interpretation and use of results. The course describes the process of acquiring, classifying and interpreting primary and secondary marketing data needed for intelligent, profitable marketing decisions. It also covers recent developments in the systematic recording and use of internal and external data needed for marketing decisions.


     

     
    Prerequisites

     
    When Offered
    Offered occasionally.
    (3 cr.)

  
  • MKTG 522 - Marketing Channel Strategies


    Description
    This course emphasizes the means by which distribution relationships can be effectively managed. This includes manufacturers, wholesales, retailers, and other intermediaries. Particular attention is given to examining the behavioral dimensions of channel relations, the roles of channel members, their use of power, and the conflicts that may arise among them. Case studies are commonly used for illustrative and analytical purposes.
     
    Prerequisites
     
    When Offered
    Offered Occasionally.
    (3 cr.)
  
  • MKTG 523 - Sales Force Management


    Description
    This course focuses on the strategic and tactical aspects of sales force management. The course is concerned with how to manage a sales force rather than with how to sell with the objective of maximizing the return to the organization. The emphasis in this course is on business-to-business rather than business-to-consumer relationships. Topics covered include salesperson effectiveness, deployment, motivation, organizational design, compensation, and evaluation


     

     
    Prerequisites

     
    When Offered
    Offered occasionally.
    (3 cr.)

  
  • MKTG 524 - Global Marketing


    Description
    This course covers the environmental, organizational, and financial aspects of international marketing. It also describes the special marketing research, pricing, channels of distribution, product policy, and communication issues which firms face doing business in international markets. Further, this course examines the cultural, behavioral and legal challenges of entering and doing business in foreign markets. Decisions must be made regarding international marketing objectives, strategies and policies, foreign market selection, adaptation of products, and distribution channels of communications to fit each foreign market.


     

     
    Prerequisites

     
    When Offered
    Offered occasionally.
    (3 cr.)

  
  • MKTG 526 - Integrated Marketing Communication


    Description
    This course focuses on a fully integrated approach to the marketing communication of products and services and on the major marketing communication decisions made by brand/communication managers. These decisions include mass media advertising, public relations, sales promotion, direct response marketing, sponsorship and events, packaging, and personal selling. This course is designed to provide students with both a theoretical and applied understanding of how marketing communication messages are created to positively impact customer relationships and brands


     

     
    Prerequisites

     
    When Offered
    Offered occasionally.
    (3 cr.)

  
  • MKTG 530 - Strategic Marketing


    Description
    The course addresses the relationship of marketing to environmental forces and other business functions. Principal topics include resource allocation, market entry/exit decisions, and competitive analysis. The course stresses on the analysis, planning, and implementation issues marketing managers encounter when they develop market strategies in competitive environments. This is done by case analysis of marketing problems and examining current developments in marketing practice. Topics include a focused review of competitor analysis, buyer analysis, market segmentation, and assessing business competitive advantages. Product portfolio issues are identified and marketing strategies developed, assessed and implemented.


     

     
    Prerequisites

     
    When Offered
    Offered occasionally
    (3 cr.)

  
  • MKTG 570 - Contemporary Topics in Marketing


    Description
    Recent topics in marketing.
     
    Prerequisites
    Consent of the instructor.
    When Offered
    Offered occasionally.
    (3 cr.)
  
  • MKTG 575 - Independent Study in Contemporary Topics in Marketing


    Description
    Readings and research on recent topics in marketing
     
    Prerequisites
    Consent of MKTG unit head and Director of MBA Program.
    When Offered
    Offered occasionally.
    (1-3 cr.)
  
  • MOIS 305 - Introduction to Information Systems/Technology


    Description
    This course is an introduction to information systems/technology and its applications for business students.  The course explores the computer base applications in the major functional areas of business including accounting, finance, marketing, production, and personnel.  It aims at the development of computer end-users and systems managers through a comprehensive coverage of business processes, systems concepts, systems types, applications software, database concepts, electronic commerce and competitive advantage.
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 406 - Management Information Systems and Database Management


    Description
    The course aims at defining a framework of management information systems with emphasis on the organization. It relates to a number of important organizational aspects such as the human and technological infrastructure and the needs and requirements of an organizational information system. The course also covers the relational database model, with special emphasis on the design and querying of relational databases and exploration of the relationship of database to the rest of the system.
    Prerequisites
      .
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 423 - Geographic Information Systems (GIS)


    Description
    This course provides an introduction to the use of the geographic information systems (GIS) and its applications for business decision support. It builds working knowledge and skills in applying and managing GIS by focusing on business and people related issues. Students learn to set up geo-referenced databases, to design maps, to analyze data, to extract information. This course exposes students to the functional areas in the technology management stream and gives them a practical hands-on experience for business applications. By the end of the class students will have mastered sufficient introductory concepts and practical skills to use GIS for business decision making improvement.
    Prerequisites
     
    (3 cr.)
  
  • MOIS 430 - Business Information Systems Analysis and Development


    Description
    The Course emphasizes various elements related to business information systems analysis and development in the new digital economy. Doing business is not as usual as before with the use of innovative information and communication technology tools and techniques and this course intends to introduce students to the opportunities enabled by various business information systems within the information economy.
    Prerequisites
     
    When Offered
    Offered in spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 432 - Information & Decision Support Systems


    Description
    The course is targeted to senior MOIS students who want more expertise in developing, managing and using Decision Support Systems and applications. This course will examine the design, development and implementation of information technology based systems that support managerial and professional work, including Communications-Driven and Group Decision Support Systems (GDSS), Data-Driven DSS, Model-Driven DSS and Knowledge-Driven DSS.
    Prerequisites
     
    When Offered
    Offered in fall & spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 433 - Marketing Information Systems


    Description
    This course focuses on the issues relating to the management and use of information systems in order to support marketing management decision-making with emphasis on the areas of products, pricing, distribution, promotion, systems analysis, and functional information systems. Students learn the importance of: (1) developing an effective data base; (2) conducting marketing research studies; (3) creating a marketing plan; (4) using data mining techniques to extract data from data warehouses and build prognostic models and (5) incorporating technology tools to develop marketing information systems and decision support systems.
    Prerequisites
     
    When Offered
    Offered in fall & spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 434 - Financial Information Systems


    Description
    The content of this course will vary to keep pace with changing business needs and information technologies that is an integral part of any business aspect in Finance. Topics to be covered will apply the theoretical concepts taught in Finance by practically using advanced information systems approaches.
    Prerequisites
     
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 435 - Introduction to Electronic Business


    Description
    The Internet, as a disruptive innovation, is changing the landscape of business operation. This course provides an introduction to the basics of modern business in a networked environment. Managers and decision makers need a broad understanding of the concepts, technologies, tools, techniques and strategies associated with electronic business to be able to exploit the business development potentials of the new information based society. The course focuses on important electronic business issues including the concept, marketing, advertising, strategy formulation and web development and related infrastructure issues, as well as the advantages and disadvantages of this form of business operation, the infrastructures in place to support this type of electronic business, and the global economy within which it takes place.
    Prerequisites
     
    When Offered
    Offered in fall & spring.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 444 - Accounting Information Systems


    Description
    This course focuses on application of information systems/information technology in the fields of accounting. It starts with the conceptual foundations of accounting information systems and information technology in general and covers control and audit. It also focuses on accounting information systems applications and explores the computerization of the traditional transaction processing cycles in detail. It requires the students to use their knowledge in accounting to analyze and design an accounting information systems.
    Prerequisites
     
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 450 - Strategic Information Systems


    Description
    The course aims to provide students with an understanding of the links between the strategic issues of the organization and the role and implications of management information systems. The course focuses on the strategic impacts different information systems can have on productivity, performance, competitiveness and organizational growth.
    Prerequisites
     
    When Offered
    Offered occasionally.
    (3 cr.)
  
  • MOIS 466 - Human Computer Interaction (HCI)


    Description
    This course provides a business-oriented approach to Human Computer Interaction (HCI). It merges theories and concepts with methods of design, evaluation, and implementation of any interactive business system such as enterprise resource planning (ERP), organizational decision support, project management, and other business applications. HCI combines educational and cognitive psychology, business administration, as well as ergonomics and computer science in designing the business system that can greatly increase productivity, help in decision making and gain marketing advantages. Students do not only study the theory and principles of HCI design, but also design an interactive system that enables the users to do tasks quickly and work in an environment of proficiency and satisfaction.
    Prerequisites
     
    (3 cr.)
  
  • MOIS 470 - Special Topics in Management of Information Systems


    Description
    Considers selected topics of current relevance in management of information systems.
    Prerequisites
    Prerequisite: Consent of Instructor.
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 475 - Independent Study in Management of Information Systems


    Description
    Guided readings, research, and discussions on specific selected topic in Management of Information Systems.
    Prerequisites
    Prerequisites: Senior standing and consent of MOIS unit head and chair.
    When Offered
    Offered occasionally.
    Notes
    Enrollment in is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (1-3 cr.)
  
  • MOIS 477 - Systems Integration


    Description
    This course emphasizes the value of integration between information systems in modern organizations. This is achieved by having different computing systems and software applications are linked in seamless physical and/or functional integration. The main objective of the course is to provide students with clear understanding of the issues involved in systems integration. In this course, the concepts of developing information systems will be stressed while keeping the focus on strategies and methods for merging a set of interdependent systems together. The course will explore variety of tools and techniques for systems integration while at the same time tackling management best practices for system integration.
    Prerequisites
     
    (3 cr.)
  
  • MOIS 499 - Internship Project


    Description
    The course offers the students the opportunity to participate in real-life work experience in the IS/IT field. Students in collaboration with the MOIS unit will be responsible for their own placement in an internship approved by the advisor. Participating students will be required to select a project topic in MOIS according to their subject of interest and the availability of advisors. Subject areas include but are not limited to human resources, finance, marketing, electronic commerce and accounting. Students should submit a plan followed by progress reports and finally deliver the project document and presentation of the findings.
    Prerequisites
    Prerequisite: completion of all MOIS core courses.
    When Offered
    Offered in fall and spring.
    Notes
    Enrollment in courses is limited, and priority is given to students seeking the Bachelor of Business Administration degree or the Bachelor of Accounting degree, students enrolling in courses specified as collateral requirements in other majors, and students who have declared business administration as a minor.

    (3 cr.)
  
  • MOIS 508 - Information Systems in Organizations: Management in the Information Age


    Description
    The course examines design principles, information process modeling and analysis methodologies, as well as a range of underlying information technologies (e.g., transaction processing, data mining, data warehousing, knowledge management, and web server design) that will help the modern organization or community maximize its strategic objectives and business operations management. The course also demonstrates anecdotal success and failure cases as lessons for future IS projects


     
    When Offered
    Offered in fall and spring.
    (3 cr.)

  
  • MOIS 517 - Technology and Innovation Management


    Description
    This is a case based course drawing on best practices in industry and the most up to date and important general management technology and innovation management academic material. Students should be prepared to discuss major technology issues covered in the readings each class. This course is designed to develop strong technology management skills to help managers make good decisions in regard to technology strategy and implementation of technology within their firms. This course is designed to develop general managers with strong abilities to lead in various technological environments and manage the innovation process and projects across and within their own function effectively.
    Prerequisites
    Prerequisite: Core requirements met and consent of instructor.
    Cross-listed
    Same as MGMT 517.
    (3 cr.)
  
  • MOIS 549 - Systems Analysis, Design, and Implementation


    Description
    The purpose of the course is twofold. First, the course familiarizes students with the issues involved in conceiving, designing, building, and maintaining the kinds of large-scale, complex information systems required for commercial and governmental settings. Second, the course provides students with the experience working with different tools and techniques in systems analysis, design, and implementation. Special focus will be given to modern object-oriented design methodologies, Unified Modeling Language (UML), and modern Computer Aided Software Engineering (CASE) tools.


     

     
    Prerequisites

     
    When Offered
    Offered in fall and spring.
    (3 cr.)

  
  • MOIS 550 - Information Technology


    Description
    This course surveys the building blocks of information technology including hardware, software, networks, and people and business applications while emphasizing an open systems approach that considers market trends such as globalization, time and information technology integration.
    Prerequisites
     
    When Offered
    Offered occasionally.
    (3 cr.)
  
  • MOIS 551 - Electronic Business: Doing Business in the Digital Economy


    Description
    This course demonstrates how various information and communication technology tools and applications such as the Internet have created new business models, removed time and distance barriers, introduced new cost structures and redefined value chains relocating businesses from marketplace to market space. The course covers different models including business-to-business and business-to-consumer, in addition to strategy formulation, digital marketing strategies and advertising models, analysis and design of websites, infrastructure and security requirements, and economics of online transactions and applications.


     

     
    Prerequisites

      and  
    When Offered
    Offered occasionally.
    (3 cr.)

  
  • MOIS 555 - Information Strategy


    Description
    Information is an integral part in organizational success paralleling the importance of its technology component. This course explores the importance and value proposition of an information strategy and its relationship with other organizational strategies.
    Prerequisites
      and  
    When Offered
    Offered occasionally.
    (3 cr.)
  
  • MOIS 570 - Advanced Topics (Next Generation Technologies)


    Description
    Conducting business in a networked economy invariably involves interplay with technology. The purpose of the course is to explore a number of next generation technologies, the business drivers of technology-related decisions in firms, and to stimulate thought on emerging applications for commerce (including disruptive technologies). The course provides an overview of various evolving technologies and culminates in discussion of potential business impact of these technologies in the near future.


     
    Prerequisites
    Consent of instructor.
    When Offered
    Offered occasionally.
    (3 cr.)

  
  • MOIS 575 - Independent Research in Management of Information Systems/Technology


    Description
    Using the theoretical and practical skills acquired, students will be asked to conduct an in-depth study of an organization from an IT/IS perspective. Students should be using different resources available including material discussed in different courses, case studies, and textbooks but more importantly investigating different issues addressed with public and/or private sector organizations. A supervisor will be assigned to each student to guide him/her throughout the research process.


     
    Prerequisites
    Consent of MOIS unit head and Director of MBA Program.
    When Offered
    Offered occasionally.
    (1-3 cr.)

  
  • MRS 500 - Migration & Refugee Movements in the Middle East and North Africa


    Description
    The course offers a systematic review of international migration and refugee movements to, through and from, the Middle East and North Africa (MENA) over the last decades.  It addresses their trends, causes and consequences for individuals and societies, and stresses the universality of international mobility determinants, but the specificity of the context in which they operate in the MENA, combining insecurity engendered by wars and civil conflicts with acute international inequalities of economic, social and political opportunities.

    The course starts with concepts and theories, then addresses the various facets of cross-border mobility in the MENA: voluntary and forced migration; migration and labor markets; financial transfers (remittances and investment) and migration; the mobility of skills and the brain drain / brain gain nexus; transnational communities, diasporas and their countries of origin; families and communities left behind; MENA states’ policies on emigration; integration of migrant and refugee communities; EU and Gulf states’ policies on asylum and immigration; transit migration; trafficking in migrants; return migration.
    When Offered
    Offered in fall.
    (3 cr.)
  
  • MRS 501 - International Migration & Development


    Description
    The course provides an overview of recent literature and debates concerned with the relationships between migration and development.  Migration and development are related issues.  On the one hand, development is a determinant of migration.  International differentials in development, mainly economic (labor-, income- and capital-related), but also political (state- and society-related), will be reviewed.  These elements apply at the sending end as push factors (underemployment and unemployment; poverty; poor access to welfare; low rewards to skills; poor governance, political or civil instability, etc.) and at the receiving end as pull factors (jobs availability; higher incomes; social security; higher education; networks of previous migrants; etc.).  On the other hand, migration has an impact on development.  International mobility of workers and their family members can work for, or against, development.  Debates on the impact of development include the following:
    Destination Countries:
    Considering whether migrant workers compete with or complement local labor?  Do they reduce or increase average incomes/wages?  Contribute to or drain host country welfare services?
    Origin Countries:
    While migrant remittances provide for better housing, education and health of families left behind, their impact on the local and national economy is much debated.  Do they boost production or imports?  Do they create employment or deter entry into the local labour market?  Do they lead to sustainable patterns of development?  Do they further the access to credit of local communities and migrants themselves?  To what extent do migrants establish businesses as a result of their earnings abroad?  To what extent do governments foster development along with migrant communities and host countries with migration-induced development through confidence building, infrastructure and skills training?  Under what conditions does migration of skills result in a brain drain or a brain gain for sending countries?  In both sending and receiving countries, different patterns of migration: circular, return, temporary, permanent, regular/irregular may have different impacts on development.
    (3 cr.)
  
  • MRS 502 - Comparative Migration Policies


    Description
    Countries at both ends of the migration process develop migration policies that govern a variety of issue areas. In countries of destination, migrants essentially contribute to economic activity. Therefore, their policies address issues such as demand for migrant workers, admission criteria, recognition of skills, non-discrimination and integration of migrant workers and their families, curbing irregular migration, border control and patrolling sea lanes, the role of business and trade union and international cooperation. Countries of origin are mainly concerned with releasing pressures over their labor markets, the protection of migrants, their welfare, maximizing the contributions of migrants to development through financial remittances and their productive use, effective return migration policies, migration statistics, and international cooperation. The course will examine how a selected number of countries of origin and destination formulated and implemented policies in the respective areas of concern to the two sets of countries.
    (3 cr.)
  
  • MRS 503 - Migrants & Refugees in the International System


    Description
    The course attends to the consequence for the nation state and for the international system of migration and refugee movement. The course focuses on historical and contemporary population movements. By connecting historical and contemporary population movements to, among others, colonization, globalization, nationalism, citizenship, human rights and minority politics, the course interrogates the relationship between migrants, refugees, the nation-state, and the international system.
    (3 cr.)
  
  • MRS 504 - Gender and Migration


    Description
    This seminar provides an in depth engagement with the growing sub-field of Gender and Migration. Themes covered include: international gendered labor markets, migration to and from the Middle East, domestic labor, trafficking, displacement through conflict and development, remittances, and human rights. This is a joint course offered by the Center for Migration Studies and Refugee Studies and the Institute for Gender and Women’s studies.

     
    Cross-listed
    GWST 504.
    (3 cr.)

  
  • MRS 505 - Palestinian Refugee Issues


    Description
    This inter-disciplinary course will be an opportunity for students to engage directly with the major practical and theoretical issues connected with Palestinian refugees, critically assessing the historical, political, legal and ideological forces that have shaped their turbulent circumstances.
    Cross-listed
    Same as MEST 505.

    (3 cr.)
  
  • MRS 507 - Introduction to Forced Migration and Refugee Studies


    Description
    This course examines the changing political, social, and legal context within which people become forced migrants or refugees.  Of particular concern are policies which generate, regulate, and protect the movement of forced migrants, the interaction between national governments and the United Nations High Commissioner for Refugees, the Psychosocial aspect of refugee status, and the social and cultural organization of refugee and migrant communities, including notably gender aspects and the role of children.
    Cross-listed
    Same as SOC 507.
    When Offered
    Offered in the fall.
    (3 cr.)
  
  • MRS 508 - Special Topics in Migration and Refugee Studies


    Description
    Topics discussed vary every semester and depends on the instructor. The topic of the course will be announced prior to registration.
     
    Cross-listed
    Same as SOC/ANTH 508.
    (3 cr.)
  
  • MRS 512 - Psychosocial Issues in Forced Migrants


    Description
    The course explores the psychosocial dimensions of forced migration including ethno-cultural concepts of well-being, sources of stress and coping, the impact of forced migration on child development, psychosocial consequences of torture and sexual victimization, and the interaction of trauma and bereavement.  Culturally appropriate mental health assessment, community-based intervention programs, methods of program evaluation, and ethical issues in working with refugee populations will be discussed.
    Cross-listed
    Same as PSYC 412/512.
    When Offered
    Offered in the spring
    (3 cr.)
  
  • MRS 513 - Practicum in Psychosocial Interventions for Forced Migrants and Refugees


    (2 cr.)
  
  • MRS 514 - Psychosocial Interventions for Forced Migrants and Refugees


    (3 cr.)
  
  • MRS 518 - International Refugee Law


    Description
    This course considers the dynamics between the legal rights of forced migrants and the privilege of states to grant asylum.
    Cross-listed
    Same as LAW 518.
    When Offered
    Offered in the fall.
    (3 cr.)
  
  • MRS 528 - Migration in International Law


    Description
    This course explores international law’s impact on state migration control, as well as its broader influence on the global phenomenon of migration. States and other actors have increasingly sought to manage aspects of migration at the international level to ensure orderly and humane control of population movements. This course examines the different ways in which international law engaged with migration through, amongst other things, general principles of international law, human rights and labor law, international criminal law, the laws of armed conflict, as well as trade and environmental law.
    Cross-listed
    Same as LAW 528.
    (3 cr.)
 

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