ENTR 4502 - Innovation and Technology (3 cr.)

The course is a quest to understand the role of innovation and technology in entrepreneurial organizations as well as in society. The course will cover the different types of innovation in an organization with a special focus on business model innovation. The concept of technology will be addressed through understanding the fundamentals of product/service and process innovation as well as technology management in prominent organizations. Also the concept of intellectual property rights management and protection as well as new product/service development will be covered as contemporary concepts affecting the organizational effectiveness.

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