Mar 29, 2024  
2015-2016 Academic Catalog 
    
2015-2016 Academic Catalog [Published Catalog]

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JRMC 320/3320 - Mass Communication Research (3 cr.)



Prerequisites
Junior standing.

Description
Methods and theories used in mass communication research. Emphasis on the various methods and measurement tools used in message, communicator and audience measurements. They will learn to work with statistics, databases, specialized websites and other resources.



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