May 15, 2024  
2012-2013 Academic Catalog 
    
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2012-2013 Academic Catalog [Published Catalog]

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JRMC 425 - Integrated Marketing Communication Campaigns Capstone

Description
Examination, development, and critique of advertising and marketing communication campaigns, with emphasis given to creative and media factors.
Prerequisites
 
Notes
IMC seniors only.

(3 cr.)


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