EMBA 5614 - Navigating the Frontiers of Strategic Innovation Management (1.5 cr.)
Description Innovation is regarded as a critical source of competitive advantage in an increasingly volatile environment. This module explores the theory and practice of innovation as a process and as an outcome.
Participants are exposed to the skills, knowledge, tools, and mindset necessary to address the following areas: 1) how to unleash the creative potential of individuals and groups in an organization? 2) how to spot and seize innovation opportunities? 3) how to best manage innovation efforts from the idea to the market? 4) how to align the innovation initiatives with the firm’s business strategy to sustain its competitive edge?
The module ought to be of assistance to any manager wishing to understand how to lead their organization to the next level by implementing a holistic approach to strategic innovation management.
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