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Mar 29, 2024
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DSGN 313/3213 - Web Design (3 cr.)
Prerequisites
Description In studio we will explore concepts and the design of branding in the web environment. After presentation of the basic programs and related means of web production, as well as the importation of sound, motion and image, each student will create and design the interface of a brand that exclusively exists on the web. Students will develop a branding strategy, identity design, the components of on-line standards and its digital manual format. The instructors will provide information on strategy, information narratives, hypertext, accessibility and system. Students will experiments with type, form color, layout, grid, hierarchy, sequence etc. and explore how these behave in an electronic interface. By the end of the course, each student will have produced a working prototype and interface web site for their brand.
When Offered Offered in fall and spring
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