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INDE 047 - Business Management For Engineers (Part I)

Description/Outline The course satisfies the engineer's needs to know about business management and how to enhance his/her managerial career by learning how to:

  1. Develop an effective and comprehensive marketing plan
  2. Understand ethics topics and their impact on the business
  3. Understand accounting rules and methods
  4. Manage and improve the working environment for workers and 5) use quantitative techniques to evaluate projects.

 

Course Outline

  • Marketing: Marketing Strategy Development, Buying Process, Segmentation, Product Life Cycle, Margins, Marketing Mix
  • Ethics: Relativism, Stakeholder Analysis, Layoffs, Bribery, Insider Trading, Antitrust Action, Pollution
  • Accounting: Accounting Rules, Accounting Concepts, Balance Sheet, Income Statements, Cash Flow Statements, Ratio Analysis, Managerial Accounting
  • Organizational Behavior: Psychology Lesson, Motivation, Leadership, Creativity, Power, Problem-Solving Model, On-the-Job Office Procedure, Organizational Model and Structure, System Theory, Organizational Evolution and Revolution, Resistance to Changes
  • Quantitative Analysis: Decision Tree Analysis, Cash Flow Analysis, Net Present Value, Probability Theory, Regression Analysis and Forecasting
  • Case Studies

Continuing Education Unit: 2 CEU
Prerequisites & Notes
None
Methods
On-Campus


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