Aug 21, 2019  
2017-2018 Academic Catalog 
    
2017-2018 Academic Catalog [Archived Catalog]

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JRMC 425/4425 - Integrated Marketing Communication Campaigns Capstone (3 cr.)



Prerequisites
JRMC 3315 , JRMC 3320  and   

Description
Examination, development, and critique of advertising and marketing communication campaigns, with emphasis given to creative and media factors.

Notes
IMC seniors only.



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